The entry contains an actual photograph of the package dummy, a 3d model of the package, a point of sales display and an explanation of the logo design. the entry also contains snap shots of the production process and some explanatory images. This work is an award winning piece because, it’s going to solve the problem at hand as well as adding more value to the package’s design including:
The ability to expand makes it possible for the children (target group) to dip their hands into the package freely as well as opening and closing it with ease. The package is also 100% recyclable since every part is made from paper (chromo coat lined with tracing paper to prevent oil sipping through and moisture absorbing) making it environmental friendly and cost effective. The package, moreover, has colourful and attractive graphics that was built from “scratch” using software such as blender 3d, Adobe Photoshop, and Adobe illustrator attributing to its originality, aside it’s easy identification and visually appealing to the human eye. Looking at the general appearance of the package, it will innovatively stretch its marketing and advertisement plans beyond its limit.